24.04.2022 | XPLICIT
What should it look like?
There is a multitude of digital cultural mediation offers today. Every larger institution has already digged deep into its pockets, either to have its own app produced or to park its content in an application.
Many companies that specialize in the implementation of mediation apps sell the basic form of an application again and again and only fix small details such as e.g. the surface of the application according to the requirements of the customer. In other words, a lot of money goes into one and the same task. On the other hand, there are the users, who react with an increasing stagnation of interest due to the resulting large number of apps. Most people know that and this is confirmed by facts and figures. Nevertheless, it is often not entirely clear what a sensible alternative would be. An investment for a homepage makes of course sense, because of course every company nowadays needs its own and modern website. That is why many people make their content available on their own website and work with QR codes. In principle, this is not a bad approach because it is cheaper, but it is and remains an isolated solution, because it always has its limits.
Of parallel worlds and their borders
It would make more sense to think away borders and invest the budget in the preparation of the content instead of investing in another parallel application, which is already available in thousands of versions, and for this very reason only prompts people to stop consuming it. An application is - as difficult as it is to admit, because all project managers with an affinity for technology are usually euphoric at the beginning of such a prestige project, unfortunately often doomed to become the next dead body on a user's mobile phone display, which often falls victim to a deletion process in case of a memory clearance. What is allowed to remain is YouTube, Facebook, Insta & Co. Another attempt to reinvent the wheel leads to a dead end, as experience has shown all the time. The laboriously and carefully prepared content thus disappears into oblivion and does not reach the consumer in the desired form in the long term. Despite well-intentioned digital intentions, data is sidelined in this way. Stagnating usage figures lead to less maintenance, thus obsolete data. A vicious circle. Of course, it can also happen that one or the other user during a second stay in the same museum or in the same region might bring himself to download an app that has already been deleted a second time, but this is certainly the exception and which does not mean that users would not interrupt or finally end this cycle the third time at the latest.
Institutions and tourism professionals want dialogue with visitors, response or resonance. In the digital world we are talking about comment functions, sharing, followers, crowd. What does that mean next? That everyone should build their own digital and social universe? No, not at all. Platforms will come to the fore - unfortunately much too late in this area - isolated solutions will disappear more and more. It would make sense to have a platform that is constantly evolving and thus more functional than letting institutions invest money in the maintenance of their own isolated solutions, which ultimately rest in peaceful coexistence. In this context, it is important that you are still in possession of your data yourself, have the opportunity to maintain it by yourself and decide under what conditions you’d like to make this data available. The existing willingness of institutions to help themselves with digital solutions shows how great the need is for a platform on which cultural content can be presented and seen by as many people as possible. People who exchange ideas and then accidentally stumble across you and possibly follow you - mutually use synergies.
27.06.2021 | PORTRAIT
The “adventure trails.climate.energy” of the climate and energy model regions in Austria has been expanded to include a further informative route: Mondseeland proudly shows its hotspots with pioneering position in the climate and energy sector - with XiBIT.
As an alternative and flexible source of information on climate & energy, Xplore Energy is a destination for families, school classes, tourists, groups and people who not only enjoy an original undertaking, but rather appreciate the additional learning value. The individual stations, which can be visited at will, inform visitors about their pioneering position directly where renewable forms of energy are produced, special examples of energy efficiency take place and/or exemplary forms of mobility are developed.
Xplore Energy - a project of the "Klima- und Energiemodellregionen"
In Austria there are 105 climate and energy model regions. The sponsored program of the Climate and Energy Fund Austria consists of united communities with a common goal: to save energy in order to protect the climate. Away from crude oil and gas - instead, clean energy generation from sun, wind, water and bioenergy from the region. They have one thing in common: the role model for other regions. The long-term vision: 100% phasing out of fossil fuels. Each KEM region is headed by a model region manager. Stefanie Mayrhauser organized as such in Mondseeland the participation of 15 stations in the information communication project Xplore Energy. The Mondseeland is thus the fourth region to take part in the project. Each station was equipped with a weatherproof A3 sign and a postcard holder with 100 postcards for free removal for use on site. Interested parties can access the respective page at XiBIT via a QR scan with the XiBIT app on the sign or on the postcard, on which an audio guide is also stored. Of course, the infoguide is also published on the XiBIT website and can therefore also be accessed via the search engine.
Key data of the KEM Mondseeland
The seven communities of the KEM Mondseeland are located in the Upper Austrian Salzkammergut, a scenic and historical cultural area on the northern edge of the Alps. All seven municipalities are members of the REGMO (Association for Regional Development). The Mondsee-Irrsee holiday region also developed through cooperation in regional development. The territory of the municipalities extends over an area of 181.35 km2. The population density is 95/km2.
Was gibt’s zu erleben?
The municipality of Oberhofen am Irrsee provides information about local heating, a local gardener gives an insight into its award-winning energy-saving measures, a gravel mining company shows innovative energetic solutions, an organic dairy farm sustainability in practice. Here you can find out how an elementary school, a camping area, the research institute of the University of Innsbruck or street lighting contribute to climate protection:
02.02.2021 | XPLICIT
Imagine, on your next cultural trip, you could navigate your way through your travel destination with just one tool to get information about places steeped in history.
Wouldn't that be awesome? A tool that shows you places to discover and at the same time allows insight, reads to you or e.g. plays a video about it. Imagine the possibilities that would be offered in combination with technologies such as augmented reality, social media, GPS or e-commerce. Finally, cultural knowledge would be given an appropriate priority, which platforms such as Facebook, Instagram & Co have already achieved in the lifestyle sector. To experience and share education and history in an interactive way. This is our vision, our drive. That's why XiBIT exists. We want to offer tourism-related and object-related cultural content a platform for more presence for art, culture and points of interest.
Too good to be true?
In view of the current situation (you know what we mean, we don't want to write it down anymore, it's just annoying) it might feel a bit strange to imagine strolling carefree with friends through the streets of a strange city on the heels of the founding fathers or mothers ;-) But we all hear the call from afar very loudly, even if it currently leads us just to the edge of our garden or into madness. At some point things have to go uphill again, and until then, unfortunately, points of interest can mainly be researched digitally. An opportunity to position oneselves digitally in order to be seen.
As an XiBIT user, you are part of our movement, and that makes us proud.
Together we are getting closer to our goal of building a cultural information network by people for people.
25.09.2020 | XPLICIT
Depending on the target audience, choose the languages you want to publish your content with XiBIT - a brief overview of multilingualism
Due to the growing digitization, new target groups are also emerging in cultural tourism and in the exhibition area, since the consumption of content is no longer exclusively linked to the actual stay in one place, but can be expanded with XiBIT regardless of time and space. In particular, exhibitors, museums and tourism professionals are opening up new communication and mediation channels and thus new target groups, perhaps also in terms of language.
Which languages does my infoguide need and why?
Presenting content in English as an institution of public interest should be obvious. Which languages you should use for your own infoguide can e.g. reveal your domain's access statistics by country, if you don't already know them anyway. Objects or infoguides set up in multiple languages have the effect that viewers of your content feel more personally addressed, not least because you have taken them into account by simply offering a certain language. That leaves a positive impression.
How does the creation of multiple languages work?
When creating an object or infoguide, you select the main language, in German-speaking countries this will probably be German. There is a drop-down menu on the object or infoguide page in which all available languages are available for selection:
After you have selected a language, an almost empty page opens, don't panic: most of the fields should now be filled with content from the new language, the previously created language is of course still there. Don't forget to "update" every now and then. Depending on which preferred retrieval language the person retrieving data has set in the app, objects or infoguides appear in the selected language, provided as long it has been created beforehand. If your object or infoguide is not available in this language, the system will check whether it is available in the language of the operating system of the operating smartphone. If this is not the case either, the main language is displayed. According to this, continuous linguistic availability of all objects of an infoguide should be guaranteed.
Have content translated professionally - with XiBIT
If you do not have the necessary resources to translate your content, you can outsource this part. Caution: Tools like Google Translate can now really do a lot, but texts cannot be used without personal, human correction, and this only works if the person in that language is really capable.
Professional translation agencies do a very good job, and often they even offer specialization in a certain subject. If you need help, you are welcome to contact our team and order a professional translation.
You too can create a digital infoguide with XiBIT and make exhibition content visible to other people!
Your XiBIT team!
27.07.2020 | PORTRAIT
Due to the 1000th anniversary of Traunkirchen, the Traunsee-Almtal tourism association publishes the historical career of Traunkirchen via a digital XiBIT infoguide.
Traunkirchen is one of the most beautiful spots in the Salzkammergut, a small antipole to the popular Hallstatt, so to speak, small but powerful, a day trip worth for tourists but also locals, because a boat trip to the other end of Lake Traunsee or an idyllic boat trip, an ice cream at Giovanni, the picturesque scenery and of course the historical monastery Traunkirchen itself invite you to linger. In terms of culture, a visit definitely pays, because with the former Benedictine Abbey, Traunkirchen not only has a long and, above all, strongly feminine religious past, but is also a hotspot for those interested in archeology and a center of ancient customs and traditions in the Salzkammergut.
All three thematic areas currently unite the exhibition rooms in the monastery under one roof: the needlework museum of the golden hooded women, archaeological finds from the Archekult association and the historical development of the Traunkirchen monastery were made tangible. The exhibition and consequently the digital infoguide “Traunkirchen Abbey through the Ages” was prepared with 20 topics related to monastic development. The texts were written by Ms. Drin: B.A. Elisabeth Rumpf and Mag. Reinhard Hofbauer and are available in German and English. The story is transported on site by means of roll-ups. In terms of content, you can look forward to a very precise and detailed presentation. The XiBIT-QR-codes implemented on the RollUps lead to the respective object in the app:
Picture: RollUp in the exhibition area with QR-Code
The exhibition is open from June to September and October from Friday to Sunday and from July to August from Thursday to Sunday from 2 pm to 6 pm. In order to give an insight into the history of Traunkirchen outside of the opening hours, it was decided to publish a short version of the exhibition in the entrance area. The QR code placed on a sign gives visitors access to parts of the exhibition that have been published by XiBIT. Making content visible on the Internet leads to more people locally, and this sustainably strengthens tourism. An advantage of digitization. The lower number of visitors on site due to Corona can thus be counteracted digitally: The exhibition statistics show a total of approx. 5,000 accesses to the digital exhibition objects in the past two months.
Bild: Sign in the entrance area of Traunkirchen Abbey with QR-Code, which leads to a short version of the digital exhibition content
Unfortunately, the COVID-19 situation, that encountered the team in the midst of the preparations for the exhibition, meant, that the originally planned 1000th anniversary could not take place this year. It remains to hope whether this will be made up at a more suitable time.
16.03.2020 | XPLICIT
Let us emerge stronger from the "viral" crisis by using the unforeseen free time to maintain and prepare content.
A nasty virus has shown us how fast it can go if we are affected by extraordinary influences. The system of the state is taking effect, and the government is communicating en masse specifications to which we must abide in order to contain the virus. Who would have thought that within a few days, all operations would be cut back and people would stay away from the streets and thus from all showrooms? Let us emerge stronger from the "viral" crisis by using the unforeseen free time to maintain and prepare content.
At the end of the day, we hope that we will all get through this well and that we will not suffer any health or gross economic damage. Hoping is not the only thing we can do in the next few weeks. The recommendations on the part of the associations clearly are "do what you otherwise don't get, which is normally postponed". An excellent opportunity to process the archives, clean databases and to create a digital infoguide with XiBIT and add value.
In 6 stages to the digital visitor information system:
1) Organize the exhibition/inventory thematically or spatially in groups (infoguide) and determine individual objects/topics that you would like to show or thematize
2) Think about whether one infoguide is sufficient for the entire exhibition or whether more is needed (how big is my house/range?)
3) Create and assign infoguides and objects in the admin area by name
4) Prepare at least photos and texts on the objects/topics
5) Fill the object and infoguide pages with the content and select visibility status
6) Print a signage with a QR code and attach it on site (see print templates in the download area)
If you already have good photos and texts of your objects/topics, you will be happy to hear that the creation of your infoguide will be done quickly. If you shine through the lack of good media content, now is the time to change that.
You can find further help on the XiBIT blog
Often the only thing missing is the technical self-confidence needed to prepare content appropriately. You can find several articles with tips on this topic in our blog.
12.03.2020 | XPLICIT
How do you draw your audience’s attention to your infoguide?
Depending on the application, this topic could be essential for your purposes, for example when using XiBIT in a showroom. Here it is important to inform the audience about the existence and handling of the infoguide, as it cannot be assumed that the additional feature that you offer with XiBIT will be noticed without eyecatcher. Accessing information about objects created at XiBIT may not be a major challenge for media-savvy users, but you have a clear advantage and can also use it for marketing purposes if you emphasize the additional benefit.
Where to find the templates:
Under menu Info/Download there are various visitor instructions in XiBIT design, which differ in text depending on the type of use. These templates are printable, so they can be printed directly on signs, but can of course also be expanded graphically (e.g. with logos or additional text) or as a template for a completely own design.
Essentially, visitors are advised to download the XiBIT app from the App or PlayStore and to request a centrally located code. Templates are available for signs, but also in a small format e.g. for stickers for object marking.
No more excuses...
If you want to use XiBIT for an exhibition on site or for a theme path, you should know about the various signage options, because using a professional visitor information system is really easy with XiBIT.
As already discussed in the blog "How to use XiBIT to transport the content of a museum to the outside", a sign in the outside area of a showroom can be useful to get information outside of the opening hours (or if a nasty virus forces operators to close facilities) and would like to give insight into an institution.
! No chance for digital invisibility!
14.01.2020 | XPLICIT
Everything about information retrieval via downloadable QR and number codes
Here we show you how to use XiBIT labels for object or exhibition marking. If you would like to grant your visitors direct access to information on certain objects, you can use the XiBIT labels available for download.
There are two versions:
The QR code scanner integrated in the XiBIT app makes it easy to scan a label placed next to the object. This also works with a conventional QR scanner app, but the object page then opens in the browser.
- Number Code
A combination of numbers is often used in a museum or gallery. The code can be typed into the numpad of the XiBIT app to call up an object.
Tip: You can assign your internal catalog number to an object (Article ID).
Call up an object page in the admin area:
Click on "download label" - If you have not yet assigned the object to an infoguide, you will be informed of this in the dialog. The assignment to an infoguide is important so that you can also access the neighboring objects. Make sure that your object has at least the status "visible" so that it can be called up via the label.
Mark individual objects vs.
a central code for the entire exhibition?
If you want to download labels for all objects in an infoguide, you can also do this from the infoguide page. You can find the process in the same place as described above, but only on the infoguide page. In this dialog you will be asked to choose whether you want to download individual labels for all objects in the infoguide or just one for the entire infoguide (QR). Here you should consider whether you want to mark individual objects on site or e.g. only the entrance area of an exhibition/room. The difference results from the individual requirement such as e.g. station paths (individual object marking) or a small museum (QR code for the infoguide is centrally accessible at the beginning of the exhibition). Think about what makes sense in your case. It can often be a combination of both.
- In showrooms like in the museum or in the gallery:
Regardless of whether you are thinking of a specific signage for object marking or you would like to create label stickers, simply integrate the downloaded label file.
- On labels:
Implement the label file in a graphic layout of your label to publish the story about your object.
We hope you enjoy creating your info guide!
Your XiBIT team!
21.11.2019 | XPLICIT
An instruction in 5 steps
Going with children into a museum is usually a challenge for parents and offsprings: do not run, do not attack, be quiet. How you spice up the museum visit for children, you will learn in this blog post.
Planlessness coupled with missing requirements lead to absolute chaos in everyday life with children, that's what we already know from home: If there is nothing concrete to do, children usually do a lot of things that make their parents run wild. So a supposedly comfortable afternoon at home can be a big dilemma. A principle that continues outside of the own four walls: Children need a sensible activity. It’s best to keep children well informed about what's being done, then they feel more secure and automatically behave less noticeably. A fact that can be exploited in the museum. The basic idea is to offer with XiBIT a separate, parallel children's infoguide. Something that guides them through the museum, which can be understood, experienced and nurtures the needs of children. And that's easy.
OK, so step 1 is: You may already create or may already have a character (mascot) to communicate with the children.
Here we just want to call it "Xandi". With a few graphic skills Xandi sees the light of day and takes his position as a children's museum guide. (Oh, they are growing so fast ...)
Step 2 follows by preparing the main themes of the museum for children. This can be imagined as follows: The ten main themes are rewritten in children's stories and then produced as a child-friendly audio play (of cours with exciting background noise).
Step 3 involves the creation of a child-friendly flyer, which is issued to children in the entrance area and contains questions or tasks about each audio play. Xandi sends his little visitors, so to speak, on a scavenger hunt. Finally, a drawing shall be made and who returns the flyer at the exit, may get a surprise (key chain, mascot stuffed toy, merchandising stuff etc. ...) or takes part in a competition.
At step 4 these ten children's objects will be created at XiBIT and the downloadable QR labels will be implemented on ten markers designed for children. The markers should not be placed too high in the museum, so that even the smaller children can still reach them well. Also conceivable would be ground markings and hints in any form.
Step 5: Loan devices (simply prepared tablets with the XiBIT app and colored headphones) must be provided. This prevents collisions, as we usually knows from experience stations in the museum.
If the institution has its own children's areas, where the children can listen to the stories or can end up creatively, adults can enjoy a nice visit and quiet finish and everyone could learn something and is satisfied, not least the marketing department and the museum itself ;-)
07.11.2019 | XPLICIT
With the embed code you can now make your infoguide available via your own website.
A the age of increasing digitization, exhibition visits or cultural tourism are no longer tied exclusively to a physical stay on site, but can be expanded with XiBIT regardless of time and place. For exhibitors, museums and tourism providers there are now new ways of communication and communication channels that contribute to digital visibility and a greater dispersion.
61 % of travelers gather comprehensive travel information about their destination before traveling. Visitors can use digital offers to plan and prepare their cultural tourism visit to a museum or theme trail or similar better in advance. The aim of the cultural institution should therefore be to optimize the digital presence.
As you make your bed, you lie on it. So embed!
Maybe you've already noticed: In the XiBIT admin area, a new useful feature has been added, which allows you to embed your infoguide created at XiBIT on other websites via HTML. So your Infoguide is now not only on the XiBIT web platform and the app, but also on your own homepage. Condition for this is the object and infoguide status "web", which means that the publication of your contents on the web is allowed. Actually these are currently the access options for object or exhibition-related information:
Access via XiBIT labels - either at exhibitions on site or on printed material (such as marketing material) - depending on the requirements - allows visitors to get information for example by scanning the downloadable QR code. Concerning marketing, with the inclusion of a QR code on for example brochures there are new ways to bring content to the public and make paper more alive. By accessing through the search function, the desired information can also be found from home or on road without a specific object or room marking. Likewise when accessing via the preview link of an infoguide: Embedded in every conceivable website that makes sense for your requirements, it ensures a broader spread of your content. Views can be measured via the XiBIT statistic tool.